A special tribute to everyone’s first ‘Irog’ – Dad!
Soon after it trained the spotlight on local blooms and materials sourced from the motherland herself, Dave Sandoval Floral Atelier launches a fresh take on flowers and greens that celebrate the very pillars of the Filipino home – our dads. Using Irog’s unique, all-Filipino concept, the distinguished floral atelier pays tribute to hardworking fathers with a special product that symbolizes every tatay, amang and papa’s hard work and devotion to family. In place of colorful blooms, the masculine and elegant arrangement comes in rustic baskets that are brimming with a variety of potted plants such as succulents and orchids. “Green is in these days and since we’re trying to honor our fathers, we wanted something more streamlined, more masculine and in some ways, more practical,” says Dave, citing the growing popularity of gardening nowadays. True enough, these Irog plant boxes could very well usher in a new hobby for dads, too. Each plant can be re-potted and grown, making them lasting markers for any special occasion that is being celebrated, all year-round. Keeping in line …